What is the catch with this Gamestop Sale?

[Porksta]

I got my email of Gamestop deals and I see this:

http://www.gamestop.com/browse/ProductMerch.aspx?groupid=1123

Buy two shitty Wii hunting games for $20 each and get a free pair of $130 sunglass plus accessories? I looked at the sunglasses website and they seem to be the real deal, but I just cannot imagine them giving such expensive sunglasses away for so little. Are these cheaper made sunglasses or what?

[megasdkirby]

Probably a chinese knockoff.

[kirbykirb]

It's the real brand, it's marketing. The game focus on the sunglasses by brand name. Way cheaper then other marketing tactics like commercials and internet marketing. They have their image, logo and trademark inprinted in the game. Simple marketing 101.

[Dangerboy]

It's a rebate set-up. Like any rebate they're hoping you don't fill it out. I'm sure those glasses don't cost anywhere near $130 to make anyway.