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View Full Version : Atari's CEO on Flashback: "A piece of plastic"



zmweasel
11-05-2004, 03:12 PM
http://www.gamespot.com/ps2/action/yuyuhakushodarktournament/news_6112455.html

"Bonnell emphasized that, save for the single announced DS title Atari Classics, he preferred to take a 'second row' seat for all upcoming hardware launches. He expressed confidence in the Atari Flashback plug-and-play gaming console, despite calling it 'a piece of plastic with a chip.'

"Crass reference aside, the company stands to pocket about $8 million in revenue from the Atari Flashback console this calendar year. Due to parts shortages, Atari could produce only 500,000 units in time for the holiday season, all of which have already been shipped to stores. Allocation went to just four chains, Bonnel said. These include Wal-Mart, Best Buy, Target, and GameStop. 'We anticipate significant reorders in the fourth quarter,' Bonnell told listeners to the call."

-- Z.

Bratwurst
11-05-2004, 04:31 PM
He expressed confidence in the Atari Flashback plug-and-play gaming console, despite calling it 'a piece of plastic with a chip.'

This shouldn't surprise anyone. Article would have been a lot more amusing if they touched on the opinion of any CEO in the entertainment industry regarding average and/or hardcore gamers.

ianoid
11-05-2004, 04:35 PM
What I want to know is, why did they go with the Painline joystick design? I won't be surprised if someone files disability claims again Newtari. Those things are awful for prolonged gaming.

SoulBlazer
11-05-2004, 05:34 PM
Only half a million units? Eeek. O_O

Jasoco
11-06-2004, 02:53 AM
I wiould like to know more about the DS title they mentioned.. Will there be.. Tempest? Breakout? Asteroids? Mmmmm...