What kind of dreamcast box is this?

[ClassicGameTrader]

Kind of caught my eye


http://img165.auctions.yahoo.co.jp/users/6/6/6/0/gtn05300-img498x451-1106317467dreamcast.jpg

What do they call this the japanese man dreamcast?

[tonyvortex]

i have that same dreamcast and can never find any information on it.if you watch the launch ads for the dreamcast you see this shot.im not sure if he actuelly was the president of sega or he just played it on the ads.
http://img.photobucket.com/albums/v71/tonyvortex/dreamcast5.jpg

[davidleeroth]

It was the launch package. The man in the pictures is Hidekazu Yukawa from Sega. He's also in the DC TV commercials, check them out if you can find them.


Linky to an article (http://web-japan.org/trends98/honbun/ntj990208.html)

[tonyvortex]

http://goodcowfilms.com/farm/games/commercials/
this site not only has the commercials with him in it butmany other funny ads.make sure to look for the samba ones!

[Berserker]

The dye used to make the red coloring on the box was made using this man's blood. He volunteered his services for the ad campaign, as well as his life, as part of a last ditch, kamikaze-style effort to do as much damage to Sony as possible. God bless'em.

Somehow, Sony found this man's skeleton and, as if to send a message back to Sega, made a white PS2 run out of his bones. The vertical stands were made out of his cartilage. His glasses were used to make the lense for the disc-lasers. Yes, they found his skeleton still wearing glasses. I'm not sure how they made a full run off of just one skeleton, but they may have outsourced to China, I'm not sure.

Console wars, indeed.