Advertising in games...
Wow. This may not be news to anyone else or perhaps similar discussions have been had here before, but I was just running around in Crackdown trying to clear up some achievements and I ran across a huge billboard on top of a building and it said "Will Smith - I am Legend - 12-14-07". I do not recall this being on the billboard in the past...Has advertising reached that point in games? Apparently if you're hooked into Xbox live then the movie ads update like they would in the "real" world.
It just kinda took me by surprise.
Reply With Quote