The "unbox" pictures from someone on another site who ordered one are up now.

http://www.flickr.com/photos/gamingb...92989668/show/

I stick by my assertion that this isn't a "Limited Edition" by any stretch. The behind the scenes disc is a PC CD-Rom. I suspect that they originally were going to do the ultra limited version for the PC which is why the outer box matches the PC cover art and color scheme so closely. The set is still available for sale at the EA Store and Amazon dropped the price on the Blu Ray movie to $20 if anyone is interested.