Results 1 to 8 of 8

Thread: Leaked Zynga Memo Justifies Copycat Strategy [Slashdot]

  1. #1
    ServBot (Level 11) DP ServBot's Avatar
    Join Date
    Jun 2007
    Location
    Cyberspace
    Posts
    3,492
    Thanks Thanks Given 
    0
    Thanks Thanks Received 
    0
    Thanked in
    0 Posts

    Lightbulb Leaked Zynga Memo Justifies Copycat Strategy [Slashdot]



    bonch writes "After taking heat over allegations of copying hit indie game Tiny Tower, Zynga founder Mark Pincus wrote an internal memo justifying the company's strategy of cloning competing titles, citing the Google search engine and Apple iPod as successful products which weren't first in their markets. Pincus infamously told employees: 'I don't want f*cking innovation. You're not smarter than your competitor. Just copy what they do and do it until you get their numbers.'"

    Read more of this story at Slashdot.


    More...
    I am not a real person. I am the Digital Press ServBot, in active duty, assigned to fetching various RSS feeds and posting them here. If you can suggest a better feed source please PM a moderator or admin.

  2. #2
    ServBot (Level 11) Custom rank graphic
    Graham Mitchell's Avatar
    Join Date
    Feb 2004
    Location
    Los Angeles, CA
    Posts
    3,623
    Thanks Thanks Given 
    0
    Thanks Thanks Received 
    1
    Thanked in
    1 Post
    Xbox LIVE
    Psygnosis8
    PSN
    Psygnosis8
    Steam
    Psygnosis8

    Default

    Isn't this kinda old news? I remember hearing about something like this months ago.


    ---
    I am here: http://maps.google.com/maps?ll=33.928581,-118.228118

  3. #3
    Ryu Hayabusa (Level 16) Custom rank graphic
    Oobgarm's Avatar
    Join Date
    Nov 2002
    Location
    Milford. Ohio.
    Posts
    8,086
    Thanks Thanks Given 
    1
    Thanks Thanks Received 
    0
    Thanked in
    0 Posts
    Xbox LIVE
    Oobgarm
    PSN
    Oobgarm
    Steam
    Oobgarm

    Default

    New memo, same shit.
    RIP bargora, you will be greatly missed.That is how we do things on Giedion Prime.

  4. #4
    Kirby (Level 13) j_factor's Avatar
    Join Date
    Apr 2005
    Location
    Oakland, CA (representin')
    Posts
    5,231
    Thanks Thanks Given 
    0
    Thanks Thanks Received 
    0
    Thanked in
    0 Posts

    Default

    All of these casual game companies put out shameless ripoffs.
    Quote Originally Posted by TheShawn
    Please highlight what a douche I am.

  5. #5
    ServBot (Level 11) TonyTheTiger's Avatar
    Join Date
    Jan 2008
    Location
    New Jersey
    Posts
    3,549
    Thanks Thanks Given 
    0
    Thanks Thanks Received 
    1
    Thanked in
    1 Post

    Default

    Eh. I honestly don't see anything wrong with this. Following the leader has been a staple of the industry since its conception. Execution has always been more important than innovation. Either their games will be good (if not particularly original) and do well for them or they'll be ignored for other, superior products. "Me too" games can be immensely successful. Of course the downside is that they have to be damn good or they'll never be able to stand out from the crowd of competing products. It's a gamble just like anything else.
    Last edited by TonyTheTiger; 02-02-2012 at 01:33 PM.

  6. #6
    Super Moderator Moderator
    Custom rank graphic
    Aussie2B's Avatar
    Join Date
    Apr 2004
    Location
    USA
    Posts
    9,115
    Thanks Thanks Given 
    19
    Thanks Thanks Received 
    122
    Thanked in
    100 Posts

    Default

    In fairness to Google, when I started using the search engine back around 1999, I found it much better than the alternatives. It may have not been the first search engine, but I'd say it's the best. But I'd still rather play Harvest Moon over Farmville ANY day of the week. Sorry, Zynga, if you're going to rip off great ideas, at least, you know, try not to be worse than the product you're ripping off?

  7. #7
    Kirby (Level 13) j_factor's Avatar
    Join Date
    Apr 2005
    Location
    Oakland, CA (representin')
    Posts
    5,231
    Thanks Thanks Given 
    0
    Thanks Thanks Received 
    0
    Thanked in
    0 Posts

    Default

    Quote Originally Posted by Aussie2B View Post
    In fairness to Google, when I started using the search engine back around 1999, I found it much better than the alternatives. It may have not been the first search engine, but I'd say it's the best.
    Yeah. If Google hadn't distinguished itself, it never would've become popular. We'd all be using Hotbot or Ask Jeeves.
    Quote Originally Posted by TheShawn
    Please highlight what a douche I am.

  8. #8
    Banana (Level 7) Zing's Avatar
    Join Date
    Nov 2004
    Location
    Canada
    Posts
    1,491
    Thanks Thanks Given 
    0
    Thanks Thanks Received 
    0
    Thanked in
    0 Posts

    Default

    The problem isn't that they copy the general idea or theme of a game. They copy everything down to the exact details. Sometimes the UI is even virtually identical.

Similar Threads

  1. Replies: 0
    Last Post: 07-31-2013, 07:00 AM
  2. Replies: 0
    Last Post: 07-04-2013, 01:40 PM
  3. Replies: 0
    Last Post: 01-01-2013, 10:00 PM
  4. Facebook and Zynga Move Apart [Slashdot]
    By DP ServBot in forum Classic Gaming
    Replies: 0
    Last Post: 11-30-2012, 02:00 PM
  5. Zynga Sues Brazilian Dev For Copying Its Games [Slashdot]
    By DP ServBot in forum Classic Gaming
    Replies: 3
    Last Post: 02-17-2012, 12:26 PM

Posting Permissions

  • You may not post new threads
  • You may not post replies
  • You may not post attachments
  • You may not edit your posts
  •