I dunno, I guess I'm in the minority when I say that I don't mind sequels. Sure, some(if not most) of these franchises needs some refocusing, like Tony Hawk did last year, but if the game is decent, I'll play it.
I sympathize with the fact that companies are sticking to established brands since dev costs are going through the roof, quelling the new IPs.
EDIT:
After watching the new NFS teaser, I'm quite interested. If they keep the damage model and keep the graphics somewhat tight, they might have a real winner on their hands, absolutely worthy of the 'sequel' tag that's been placed on it.