I've been subscribed to their newsletter for a while now. Seems like it is really going somewhere! Here are the goals of this new pinball concept:

Dynamic and Interactive Artwork
No more boring painted piece of wood with static insert lamps.

The artwork on the P3's lower playfield is dynamic and can even interact with the physical ball! The game knows exactly where the ball is at all times and can react accordingly.

Modular Upper Playfields
The upper playfield with the physical shot layout is a module. Different games will use different modules, each providing a unique shot layout and theme-specific features and artwork.

The machine will automatically identify the installed module and configure software accordingly.

Swapping modules is literally a 30-second job and doesn't require any tools!

Unrivaled Serviceability
The P3 is designed to be easy to service. All major mechanical assemblies simply slide out of the machine.

Selectable Cabinet Styles
Customize the look of your P3:
Cabinet: Various wood grains or screened artwork
Head: Full backbox or low-profile speakerbox
Legs: Traditional or furniture style

Here's a video explaining one of their optional features, save states:


More videos: https://www.youtube.com/channel/UCas...ozj9bbQ/videos

Wanna play it in person? Here's some future appearances from the company's newsletter:

Location Testing - This weekend (Sat 4/25 - Sun 4/26), the P3 will go on location for the first time! Jesse @ Buffalo Billiards in Austin (http://buffalobilliardsaustin.com/) has supported our efforts since day 1 and is allowing us to location test the P3 there this weekend. Up until now, the P3 has only been to pinball and gaming events; so we're eager to see how the general public reacts to the machine. Note - this weekend's showing at Buffalo Billiards replaces our monthly open house event in April. If you'll be in Austin, please make plans to come by. Buffalo Billiards is a great place for drinks and games (pinball, pool, shuffleboard, foosball, and darts), and it hosts various pinball tournaments and league events.

Upcoming Shows - As of right now, our next show will be the Southern-Fried Gameroom Expo in Atlanta in June (http://www.southernfriedgameroomexpo.com/), but we're still building our show schedule. We hope to get the P3 to many more shows this year.

...I'd buy one if I had the money.