The Jaguar was a pretty unlikely contender when looking at home much Nintendo and Sega were dominating the market at the time. With 3DO being the first "next-gen" system with full CD media and higher resolution video than the Sega CD and TurboGrafx CD, it seemed that 3DO filled a niche for a third group of gamers and its obvious the system catered toward older gamers what with its more adult themed offerings.
But where did Jaguar fit in? If you werent getting what you wanted from Nintendo, Sega, and 3DO, what exactly would it have been that you were wanting? The advertising seemed to try to make people feel they were stupid if they didnt buy their system. That couldnt have been the most effective marketing. Everything I have read has said that the Jaguar didnt actually have 64 bits and it is ironic that a company would belittle gamers' intelligence when they themselves couldnt seem to understand their own products' capabilities.
Alien VS Predator seemed to be the only reason to buy the system back then. And I feel they were so late to the party that if you hadnt bought a SNES or a Genesis 2-4 years later after theyve released, you may as well wait the 1 year and some change for the real next generation (Saturn and PS1)
It is an interesting console but I just dont see why people wouldve bought this system when it didnt exactly look next-gen and there were cheaper options with a ton of games already released for those older systems
Edit: oh yeah and the Jaguar CD. Released six days after the PS1. What were they THINKING? Atari had to have shit their pants when they saw the sales figures from Sony. even if it were only $150, people werent going to buy a system that is DOA and had zero third party support with the cartridge based Jaguar