I wonder what would happen if GameStop refuses to play ball under those circumstances. It would cost MS the generation, I think, if GameStop openly treated the One as a second class citizen to the PS4 and Wii U. They already do it to PC gaming so there's some precedent there. I doubt GameStop is particularly thrilled with the idea of having to micromanage reuse codes. Any problem on Microsoft's end and suddenly they're stuck in the middle dealing with complaints and eating a good bit of the bad PR that comes with it. Not to mention it's basically a stop gap meant to trigger the collapse of their most lucrative business. I just can't see the long term value to GameStop here. This is the type of thing a retail giant would want to put a stop to before it becomes second nature to its customers.
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